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Gensler Research Institute
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Research & Insight
DESIGN FORECAST
2024
Design Forecast 2024 explores design trends and strategies across 33 practice areas that are transforming challenges into positive change and...
TRENDS
The 8 Trends Shaping Design in 2024
Here are the most important signals and key opportunities we see in the building industry today.
INSIGHT
COP28
Gensler attended COP28 in Dubai to work together with government leaders, partners, and clients to inspire impactful sustainability solutions and...
BLOG
What Makes a Great Retail Experience? Community, Connection, and Exhibition
Astute retail and hospitality brands recognize that in-person connection is a vital part of their offerings. But what does that visceral experience...
RESEARCH
City Pulse 2023: The Future of Central Business Districts
We surveyed urban residents in 53 cities across the globe to understand their experiences in central business districts from the perspectives of...
RESEARCH
Global Workplace Survey Comparison 2023
We surveyed office workers around the globe to understand how the workplace should evolve to meet their needs.
BLOG
Hybrid Is Here to Stay. So Is the Office.
Gensler’s global workplace research reveals an optimistic future: while hybrid work is here to stay, the office is needed more than ever.
BLOG
5 Conversations That Define 2023’s Evolving Workplace
Here are five design trends emerging as key drivers for the future workplace.
BLOG
Rethinking Engagement: Strategies for Immersive Design
How can we drive and sustain meaningful engagement between our clients’ spaces and their employees, partners, and customers? Immersive experiences...
BLOG
Why Brand Fleets Are Key to Creating an Engaging, Multiplatform Experience
Brand fleets can create brand loyalty and reach the customer of now and the younger audience of the future.
RESEARCH
Hospitality Experience Survey 2023
As travel ramps up, our survey explores the growing blend of business and leisure travel, new definitions of luxury hospitality experiences, and...
BLOG
3 Ways the Most Innovative Companies Work Differently
As office workers are returning to the office, we wanted to know: do Innovators work differently, and do they value the office differently?
BLOG
Checking In on the Guest Experience
As leisure travel ramps up, hotels must do more to exceed guest expectations. Gensler’s Hospitality Experience Survey 2023 sheds light on traveler...
RESEARCH
Middle East Workplace Survey 2023
Our survey of office workers across Saudi Arabia, United Arab Emirates, and Kuwait reveals opportunities to make critical workplace changes to adapt...
BLOG
How Smart Mixed-Use Environments Can Redefine Urban Spaces
Mixed-use developments, when coupled with smart technologies, can deliver meaningful experiences, while providing developers data insights to...
BLOG
Gensler Voices: Mohammed Mushaikh on Perseverance in Pursuit of Your Goals
We asked Mohammed Mushaikh, a designer in Gensler’s Riyadh office, to reflect on how architecture and design can drive equitability and inclusivity...
BLOG
Building Buzz: Strategies for Energizing the Workplace
How do you design for “buzz” in the workplace — that intangible phenomenon that bridges the anticipation of coming into work with the experience once...
BLOG
10 Spaces That Are No Longer Optional to Create a Great Workplace Experience
What amenities can bring people back to the office? Here are 10 spaces that have the greatest impact on workplace effectiveness and experience.
DESIGN FORECAST
2023
Design Forecast identifies trends and design strategies that are shaping the future with strategic advice, research, and projects across Gensler’s 29...
BLOG
Trends to Watch Shaping the Future of ESG
Gensler’s Climate Action & Sustainability leaders discuss the trends and challenges they are seeing as clients lay out ESG goals and how those trends...
BLOG
8 Trends to Watch: Economic Headwinds Will Help Us Focus on What We Value
We need to let post-pandemic workplace patterns and attitudes evolve while planning for future flexibility, nuance, and performance.
BLOG
Bob Weis, Former President of Walt Disney Imagineering, on Immersive Experiences and the Story of Our Cities and Spaces
Now at Gensler to lead Immersive Experience Design, Bob talks about how physical experiences are connecting people to place in inspiring new ways.
RESEARCH
City Pulse 2022: Urban Mobility Report
We surveyed residents across 30 cities around the world to understand their mobility experiences, preferences for urban transportation, and opinions...
SUSTAINABILITY
Climate Action Through Design
Our Climate Action Through Design Report presents solutions for transforming the built environment to achieve a net zero carbon impact across our...
BLOG
From Briefing to Experience, Designing Today’s Customer Experience Center
For many organizations, from technology, to finance, to sports teams, Customer Experience Centers (CECs) are the catalyst for developing and...
BLOG
Hybrid Retail: 6 Principles for Meaningful Customer Engagement
Physical retail is essential to building meaningful connections with customers, but a mindset shift is necessary. Here are six principles for...
BLOG
Why It’s Time to Demand More From Our Workplace Experience
Here are 10 considerations for reimagining the workplace to deliver more from technology, be bold on resilience, and enhance our humanity, health...
RESEARCH
City Pulse Survey Spring 2022
Our City Pulse Survey Spring 2022 surveyed city residents in 25 cities across the world to understand how residents are feeling about their cities...
BLOG
How to Make Your Office an Experience Multiplier
The new office must be an experience multiplier, a destination rather than an obligation. But how do you create that kind of place? Here are six...
BLOG
3 Key Strategies to Build Your Brand and Culture in a Reimagined Future
Here are three key drivers of change and areas of focus for brands to reset and realign with people’s needs in a changing world.
BLOG
Why Designing for Climate Action and Sustainability Is an Imperative
We sat down with the global leaders of Gensler’s Climate Action & Sustainability practice to discuss what’s next for climate action and sustainable...